The Brancho brand, defined.
A premium, trustworthy identity built on charcoal and gold — here's how we use it, and how you can too.
Trust, clarity, warmth
Confident and calm. We solve problems, we don't dramatise them.
Brancho
Home, Perfectly Taken Care Of.
The logomark is a clean geometric icon — warm, premium and unmistakable. It always sits on the official transparent artwork, never stretched or recoloured.
Primary — foundations, text, dark surfaces
Accent — CTAs, highlights, premium cues
Hover states, secondary accent
Gradients, soft accents
Ink
#1A1A1C
Muted
#6B7280
Surface
#FFFFFF
Soft
#F6F5F1
Two families, one voice
Manrope carries the headlines with confidence; Inter handles every word of UI with clarity.
Manrope Aa
Display & Headings
Hero titles, section headings, numbers
Inter Aa
Body & UI
Paragraphs, navigation, forms, tables
Iconography, illustration & photography
Iconography
Thin, rounded, geometric line icons at consistent 2px stroke weight. Gold on dark, navy on light.
Illustration
Warm flat illustrations with navy linework, gold highlights and soft cream backgrounds. No photorealism, no clichés.
Photography
Natural light, real Indian homes, real professionals in uniform. Warm tones, honest and documentary in feel. Never stock-looking.
Do & don't
Do
- Use approved logo files
- Keep clear space
- Use brand fonts
- Photograph real people
Don't
- Stretch or recolor the logo
- Use the tagline in logos
- Introduce new accent colours
- Use stock photography
Download the brand assets
Brand Book
Complete brand guidelines — logo, colour, typography and usage.
64 pages
Updated July 2026
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